IGLOOFEST is the biggest outdoor winter electronic music fest on the planet.
Steve B., Fan
Questology aggregated social content onto amassive screen at the heart of the event that showcased one-at-a-time user-gen posts. We also seamlessly integrated sponsors and event messaging into the DNA of the event.
Questology was fundamental to the fun. Our digital aggregation, curation and real-time analytics enhanced the emotional experience and fan involvement to new and unforeseen levels. It was 20 below zero, but igloofest was hot!
With dynamic analytics in real-time we stimulated nonstop social storytelling to help create an event and results that were simply and statistically mind blowing: