ISEEMTL is the largest, most impressive, urban gathering Montreal has ever seen.
Michel Leblanc, Président et CEO de la CCMM
Questology diffused and moderated the conversations in real-time across numerous social channels:
20 TV screens featuring one post at a time.
2 giant projections of our social wall.
1 massive projection of our social hub.
Real-time content moderation and analysis.
Creation of a storytelling website.
We didn’t just motivate the troops, we mobilized the numbers.
#jevoismtl was the most used hashtag on that day resulting in more than 805 million potential impressions and: